#CastMeMarc

Marc Jacobs is set to launch a new campaign starring fans who posted selfies on Instagram and Twitter.

The luxury fashion brand photographed nine fans for the campaign, which will debut in the August issue of Teen Vogue, after a global search in April that saw over 70,000 eager entrants post selfies of themselves using the hashtag #castmemarc.

Jacobs, along with casting director Anita Bitton and the brand’s creative directors Luella Bartley and Katie Hillier, selected 30 finalists which were then whittled down after a casting process.

WATCH HERE TO FIND OUT MORE: http://www.youtube.com/watch?v=ywg-_kHbJyo

Awks moments..

WREN, the clothing company, got twenty strangers to kiss for the first time, and out of this they produced their latest campaign...

The idea came from Melissa Coker, the Founder of WREN. As the brand could not compete with the likes of big companies putting thousands of dollars into catwalk shows, Melissa decided to showcase her pieces in a different way.. memorable, cost effective and understated in the approach - 10/10.








WATCH HERE: http://www.youtube.com/watch?v=IpbDHxCV29A

Run The World Girls.

I thought it was the end of testimonial style TVCs, then out of the blue comes this gem. Always have created a brilliant, heart felt campaign named #likeagirl... and this is what they have to say about ...

“Using #LikeAGirl as an insult is a hard knock against any adolescent girl. And since the rest of puberty's really no picnic either, it's easy to see what a huge impact it can have on a girl's self-confidence.

We're kicking off an epic battle to make sure that girls everywhere keep their confidence throughout puberty and beyond, and making a start by showing them that doing it #LikeAGirl is an awesome thing.”

WATCH HERE: http://www.youtube.com/watch?v=XjJQBjWYDTs&feature=youtu.be